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Your brand's social is more than another checkbox.
Grow a problem-aware audience, put your team and customers in the spotlight, and start helpful conversations.
True or false:
Your brand’s LinkedIn profile is growing a problem-aware audience, putting your team and customers in the spotlight, and starting helpful conversations.
True? You don’t need us.
False? Let’s see what we can do.
Brand social isn’t just a box to check. It can drive real connections and raving fans with relevant, specific, and engaging content.
If that sounds like a dream more than a reality, we should chat.
Customized Social Strategy
During kick off, we’ll uncover your goals for the quarter and how social can support them.
» We’ll update the brand’s profile
» Learn about your larger content campaigns
» Identify repurposing opportunities
» Outline key themes and topics to cover that will target the right people
» See where we can pull in the team’s unique expertise
Monthly Interviews +
Social Strategy Reviews
We ask you to meet with us twice per month to:
» Gather strategic inputs that will fuel a month’s worth of posts (this includes internal SME interviews).
» Review our social strategy, dig into metrics, identify what’s working and areas of opportunity, and walk through any questions together.
Daily LinkedIn Posts
With a strategic foundation in place, we’ll support your org’s broader campaigns with targeted social content:
» We’ll create 20 LinkedIn posts per month
» These posts are based on our research, interviews, articles, podcasts, events, and more.
» You become the leader in your industry, starting helpful conversations every day.
Ready to transform your B2B brand’s social presence?
Let's Transform
your content
FAQ
The first 3-4 weeks of the project are critical. That’s when we build your Customized Social Strategy.
Once a solid foundation is laid, we jump into execution. We deliver a month’s worth of posts within 6-8 weeks of our kick off call.
Then, we deliver a batch of posts on a monthly cadence.
» Consultation Call: We’ll talk about your goals and how social can support them.
» Purchase + Intake Form: Once signed, it’s time to fill out your intake form.
» Week 1: Kick off. On the kick off call, we’ll walk you through our process, get you set up in our systems, and talk logistics (ITA, ideal topics, etc).
» Week 2: Interview. We’ll send you questions for prep. We’ll gather everything we need to update your profile and inform your brand’s first batch of posts.
» Week 3: Build. We’ll develop and document your Social Strategy Guide and make any necessary updates to your profile.
» Week 4: Execution. Time to jump into writing the posts! We’ll dive into the interview, cut and edit it into engaging clips, draft posts, make graphics, and more.
» Week 7-8: Delivery. We’ll deliver a month’s worth of content. We ask for your feedback within a week of delivery, and we promise edits within 3 days of shared feedback. :)
» Monthly: After kick off and first delivery, we’ll continue delivering content every 4 weeks.
We love to use events or podcasts that you’ve spoken for, articles that you’ve written, or longform content created by Beam to fuel social posts (in addition to the interviews that we run)!
On a monthly basis, we ask you to meet twice for 45 minutes: once for an interview and once for a social strategy review. You should also plan to spend about 30 minutes reviewing and sharing feedback on posts once we deliver them so that we can continuously improve.
4 months (strategy month + 3 months of execution). This is a quarterly initiative. We want to make sure that we’re publishing, making improvements, and seeing results in our first quarter together. That way, you can make an informed decision about whether you’d like to continue with our support or take our foundation and DIY.
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